About

This site was created by Dr Simone Kurtzke who researches and teaches in marketing and digital technologies at Edinburgh Napier University. It aims to provide a quick overview of generative AI (GenAI) tools (including links) that you can use for content creation and marketing. All blog posts have been drafted using GenAI to showcase its capability.

Simone has also written a book chapter on future trends in content marketing including AI and the metaverse. You can find out more about Simone on her site at SocialScotland.