Digital Content Marketing in an AI World

2-day intensive lab-taught course, 29 Feb – 1 March ’24, Edinburgh Napier University (Craiglockhart Campus). Course is taught in IT lab but you may bring your own laptop. On successful completion, you will be issued with a Certificate of Attendance.

Course outline:

Day 1: BASIC

  • 9.30AM (Room: 2/09): Arrival, coffee & networking
  • 10AM-12noon (IT lab: 2/08): Warm-up; Strategy session
  • 12noon-1PM: Lunch break (food and sandwiches can be purchased at the canteen or the cafe outlet on campus)
  • 1PM-4PM (IT lab: 2/08): AI tool intro; Practice session (incl. presentations)

Day 2: ADVANCED

  • 9.30AM (Room: 2/09): Arrival, coffee & networking (Room 2/09)
  • 10AM-12noon (IT lab: 2/08): Warm-up; Strategy session
  • 12noon-1PM: Lunch break (food and sandwiches can be purchased at the canteen or the cafe outlet on campus)
  • 1PM-4PM (IT lab: 2/08): AI tool intro; Practice session (incl. presentations)

AI-dan’s Welcome video

AI-dan summarises your learning objectives from our pre-course survey. Find out what to expect in the course!

How to get to Craiglockhart Campus:

By bus:

  • Services 4, 10 and 27 stop on nearby Colinton Road (Craiglockhart Campus stop).
  • Service 36 stops on nearby Glenlockhart Road (Craiglockhart Campus stop)

By car:

You can park for free at Craiglockhart campus on the two days of the course, on car park A highlighted in the photo.